Packaging is important. An excellent packaging can set the tone and value of a brand and play a significant role in directing customer attention, purchase and experience.Packaging is divided into two parts, one is the outer packaging and one is the inner packaging.The outer packaging is what we call Read More

There are so many items on the market today to choose from, And our expectations for special products and packaging have become more refined. Brands are also racing to catch up, and even the brand image has undergone tremendous changes. The packaging design was supposed to set off the brand image, but now the brand image has become secondary, while the packaging has become the canvas of art and design, and the product and brand have become the second participants. Read More

We suggest that the brand can simplify the process when customizing the proofing of the gift box, which can not only reduce the cost but also shorten the time for proofing. In short, before making gift boxes, proofing is a very critical step. Read More

How should the candy packaging design be positioned? Before doing design, you need to make a positioning, which is a relatively basic common sense thing. If the positioning is done first, it means that there is a design direction and goal, and then the development is carried out according to this di Read More